Last January 16, 2019 we attended the workshop “The value of branding” given by the social innovation consultancy INNUBA at the Botín Foundation headquarters in Madrid.

Responsibles for Communication and Fundraising Dept. of different institutions from the Third Sector, met at this workshop in which we had the opportunity to reflect on the real identity of our Foundation and the image that is projected from it in our society.

Through different dynamics and activities, we put in common the current situation of our entity and how we see it four years from now.